Daily Archives: May 11, 2012

Can’t we all just get along? Employees, freelancers, entrepreneurs and coworking

Coworking, originally a movement dominated by freelancers and entrepreneurs, is increasingly attracting the attention of larger companies. And as these firms and their employees take notice, more and more remote corporate employees are joining the mix at coworking spaces.

Do their expectations line up with those of freelancers and entrepreneurs? Do they get as much out of the coworking experience? The Second Global Coworking Survey aimed to answer these questions, with the results published recently in DeskMag.

The findings confirm that the number of employees working out of coworking spaces is steadily increasingly, currently making up about a third of coworking membership in the U.S. And it turns out these corporate coworkers come to their spaces with different problems and experience group working differently. Though all groups agree about some fundamentals – freelancers, entrepreneurs and employees are all satisfied with coworking at the same high rates, the survey found.

“Social networks are expanded, isolation is reduced and productivity increased – if not quite as markedly as the other two groups,” writes Carsten Foertsch of employee members in DeskMag. Everyone is satisfied and more plugged in, but the three groups focus on slightly different benefits of this sociability with entrepreneurs understandably more excited about the potential for interdisciplinary work, while freelancers, again unsurprisingly, see the highest gains in productivity.

What’s most the most important benefit for employees? This answer might comes as more of a shock. Despite usually having years of experience sharing offices with colleagues behind them, employees actually enjoy the social benefits of coworking more than other types of members. “Somewhat surprisingly, employees most often appreciate being a member of a community,” Foertsch reports. This is so even though they’re the least participatory members, making the least use of coworking space events.

Is there anything corporate types don’t like about coworking? The noise, apparently. “Volume… is an issue – with almost one in three bothered by the noise levels of the new workplace,” according to Foertsch, though unlike other types of coworkers, employees are content with spaces only opening during regular business hours.

All in all the results indicate that coworking is beneficial to corporate remote workers (though implying less than flattering things about the social vibe at most offices in the process) and offer no reason these three groups can’t play well together going forward. Even if corporate types aren’t the most actively engaged coworkers and are looking for slightly quieter facilities, it seems they’re fundamentally after the same things as independents and entrepreneurs.

Coworking space members, do all three groups agree on what they want from your coworking space?

Image courtesy of Flickr user Kheel Center, Cornell University.

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Get A Job At Google

In a brief strip in April’s Fast Company, there a list of things and the chances of them happening. Getting a job at Google comes in at 0.005%, with getting a product accepted by Walmart (2%), getting a start up accepted at Y Combinator (3%) and getting in to Stanford Graduate School of Business (7%) all coming in higher.

Does that mean that if you dream of working at Google, you should give up on the dream? Of course not. But it’s a lot harder than you think – and if it’s your only dream you could be disappointed.

As we’ve said so many times before, there are hundreds of thousands of great companies you could be happy at. Don’t get fixated on the consumer brands you know.